Airbus Group takes off into 2014 with joint brand

Toulouse02 January 2014

  • EADS rebranded as Airbus Group
  • Divisions named Airbus, Airbus Defence and Space, and Airbus Helicopters
  • Airbus Group targets conversion of legal form into European Company SE by 2015
Airbus Group takes off into 2014 with joint brand (c) Airbus Group Airbus Group takes off into 2014 with joint brand (c) Airbus Group

Taking off into the New Year, the EADS group has been rebranded as “Airbus Group”. Uniting all its activities under a single and strong brand, Airbus Group also renames two of its three Divisions. Going forward, the Group is home to:

  • Airbus, focussing on commercial aircraft activities;
  • Airbus Defence and Space, integrating the Group’s defence and space activities from Cassidian, Astrium, and Airbus Military;
  • Airbus Helicopters, comprising all commercial and military helicopter activities.

“For many years, Airbus has been a globally renowned synonym for technology breakthrough as well as aeronautic passion and pride,” said Airbus Group CEO Tom Enders. “Joining forces under the strong Airbus brand gives all our operations and employees the thrust and lift to capture global markets.”

Furthermore, the Group is launching procedures to change the legal form of its holding by 2015: Once renamed, Airbus Group N.V. shall turn into a European Company, Airbus Group SE (Societas Europaea) which will continue to be registered in the Netherlands. “We are a pioneer for European industrial integration. It is a logical step and high time that our multinational culture is also mirrored in our legal structure,” said Enders. This legal conversion has no impact on the organization or operations of the Group.

Both the legal name change into Airbus Group N.V. and the conversion of the legal form into SE are subject to approval of the Annual General Meeting (AGM) of Shareholders: while adoption of the new name is expected at the AGM in May 2014, the legal conversion is targeted for approval
in May 2015.

These steps complement the transformation process of the Group. In less than two years, the company has not only modernised its governance, broadened the shareholding structure, and united the Headquarters but also thoroughly overhauled its company strategy and launched the integration of the defence and space businesses.

Airbus Group

Airbus Group is a global leader in aerospace, defence and related services. In 2012, the Group – comprising Airbus, Airbus Defence and Space, and Airbus Helicopters – generated revenues of € 56.5 billion and employed a workforce of over 140,000.

Contacts for the media:

Martin Agüera
+33 (0)531 08 58 16
Philipp Lehmann
+49 (0)151 15 14 29 21
 

Note to Shareholders:

Following the rebranding also the Groups stock exchange listing name and share symbol are modified:

  • New name: AIRBUS GROUP
  • ISIN code: NL0000235190
  • Euronext code: NL0000235190
  • New symbol: AIR

Airbus Group shares are listed in France, Germany and Spain.
 

Note to Editors:

Download the new logos of Airbus Group and its Divisions as well as further useful background documents in our dedicated Media Centre : www.airbus-group.com/rebranding-presskit
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